Work

SEO experience.
Agency perspective.

8+ years in SEO and 5+ years inside marketing agencies, with experience leading strategy, projects, and client accounts.

Agency partnership

Launching and running SEO & AI visibility services

I helped Whitney Bateson Digital Strategy launch a new revenue stream through SEO and AI visibility services.

1. Build the offering

Created service packages and deliverables for the agency’s existing clients.

2. Sell it

Audited client websites and co-led sales calls with Whitney.

3. Execute it

Run client strategy, communication, and ongoing SEO work.

First clients signed within a few weeks.
Whitney’s agency unlocked a new service offering with me handling the expertise and delivery.

“Matt stepped in to lead SEO execution so I don't have to manage every detail myself. He is detail-oriented and genuinely empathetic with clients, and I fully trust him to run client-facing work independently.”
Whitney Bateson, agency ownerRead the full recommendation on LinkedIn ↗

Client results

SEO work across local businesses and enterprise brands

Selected projects completed as part of agency teams, with my contribution outlined below.

Enterprise SEO · Fractl

At Fractl, I supported a large-scale growth initiative to expand McAfee’s visibility across cybersecurity search topics.

My role spanned content strategy execution, content briefing, production management, and publication oversight.

Results from the agency’s four-month campaign.

12.4%increase in organic traffic
$1.2M+increase in estimated traffic value

WordPress website builds

20+ website builds managed or built personally

I’ve led website projects or built sites myself for small businesses across legal services, med spas, wedding venues, insurance, and more.

Selected website projects I managed at Clarity Creative Group.

Brown Insurance Services homepage with insurance services and a quote request form.
The Orpheum homepage showcasing its Colorado wedding and event venue.
Ageless Center homepage featuring its wellness and aesthetics services.

Work with me

Let’s talk about your agency

From strategy and client projects to new service offerings, tell me what your agency is working on and where you could use an experienced partner.